BetMGM Becomes General Partner of USA TODAY Sports
BetMGM has entered into a multi-year partnership with media company Gannett, becoming the title sponsor for USA TODAY Sports. This collaboration will allow BetMGM to supply odds and relevant information for bettors. Additionally, the USA TODAY Sports network will feature a "Place a Bet Now" option, enabling users to start wagering instantly. BetMGM Sportsbook and BetMGM Casino will also be highlighted as partners in the footer sections of various USA TODAY network sites, creating further promotional opportunities.
Furthermore, BetMGM has committed to offering the USA TODAY network audience exclusive deals through Gambling.com Group. As a reminder, the USA TODAY network spans 43 states, encompassing over 300 digital news and media brands.
Adam Greenblatt, CEO of BetMGM, expressed pride in the partnership with Gannett and the USA TODAY Network, highlighting its extensive local and national reach as a key advantage for broadening BetMGM's audience.
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