Swiss-based Sportradar, renowned for its sports data collection and analysis, has joined forces with esports betting operator Oddin.gg. Under this collaboration, clients of Sportradar's bookmaker arm will gain access to audiovisual broadcasts of esports matches.
The partnership expands Sportradar's global network, which boasts over 900 betting partners, providing them with enhanced access to live esports events. Notable competitions covered under this collaboration include the PGL Copenhagen Major 2024 and the qualifying and main events of Dacha Dota 2.
Patrick Mostboek, Sportradar's Senior Vice President of Fan Engagement, highlighted the dual benefits of the agreement. It not only enriches Sportradar's esports offerings but also aligns with Oddin.gg's growth strategy by facilitating streaming betting services.
