Gaming infrastructure firm Golden Whale has forged a partnership with Finnplay, a software supplier for platforms utilized by major player Entain. As part of this collaboration, Golden Whale has transferred advanced artificial intelligence (AI) and machine learning technologies to Finnplay.
Finnplay's operator partners, including Entain, will gain access to Golden Whale's proprietary technology products, notably the LOOPS self-optimization software.
Eberhard Duerrschmid, CEO of Golden Whale, emphasized the company's commitment to enhancing its products, delivering more robust programs to customers over the past couple of years. The integration of AI tools into the operators' infrastructure is anticipated to provide players with reliable analytics, enriching their gaming experience.
Entain, a prominent British company specializing in online gambling and sports betting, owns well-known brands such as PartyPoker and Coral. This strategic partnership with Golden Whale positions Entain to leverage advanced AI technologies, further strengthening its technological capabilities in the competitive online gaming industry.
