Softswiss has released data on online casino player behavior in Europe, Latin America, and Asia over the past year. Europe stands out as the largest market with eight times as many active players as Latin America and eighteen times as many as Asia.
In Europe, mobile devices are the most popular among players, accounting for 68% of usage. The gender distribution is balanced, with 47% men and 18% women. Slot machines are preferred by players aged 31-40. In Latin America, there is also a predominant preference for mobile devices (69%). The majority of players are male (79%) and only 17% are female. Players aged 31-40 make up 21% of the total.
In Asia, over 71% of players prefer mobile betting, with female players making up only 6%. Slot machine games dominate, accounting for over 80% of all games.
Softswiss has also integrated MetaMask into their online casino platform to simplify the deposit process for players. In addition, they have partnered with BetGames and provided resources including an online casino budget calculator that helps operators effectively plan costs and manage risk.
