Entain, a UK company, has selected Charlotte Emery as its new chief marketing officer. Emery, a personal consultant and coach previously with William Hill, expressed her excitement at joining the team and reuniting with familiar faces. She praised Entain's impressive portfolio of brands in a sector that intrigues her.
As for her track record, Charlotte Emery worked at William Hill for more than four years - from November 2018 to January 2023. She started as a marketing director and later became a brand director.
Emery was responsible for “transforming consumer and brand strategy with a focus on marketing execution and performance.” At least that’s what she wrote on her LinkedIn page.
Before moving into the gaming sector, Emery worked in the consumer products sector for British American Tobacco for six years. Early in her career, she also worked for Bacardi Global Brands and Homepride Foods.