Fanatics Betting and Gaming has announced the appointment of Chris Bukowski as its new Chief Acquisition Officer. With over three years of experience at PointsBet, Bukowski brings a wealth of expertise to his new role at one of America's leading bookmakers.
Following Fanatics' acquisition of PointsBet's US operations, now known as the Fanatics Experience, in a $225 million deal in August 2023, Bukowski's transition marks a significant milestone for both him and the company. The completion of all operations transfer in the state of Kansas in April 2024 underscores Fanatics' commitment to expanding its presence in the American sports betting market.
Bukowski's appointment comes at a pivotal time as Fanatics continues to enhance its customer acquisition strategies and consolidate its position as a premier destination for sports betting enthusiasts. With the recent launch of its sportsbook in Kansas, replacing the PointsBet platform, Fanatics remains dedicated to providing a seamless and engaging betting experience for its growing user base.
