Steve Rogers, has launched a new B2B games studio called Playbook Fusion. This studio aims to create innovative sports betting products by combining gambling and video games.
Playbook Fusion promises to provide operators worldwide with more engaging and immersive gaming experiences that require skills and strategy to influence the outcome.
Rogers is launching the new company with Santiago Jaramillo, who has more than 12 years of experience in the video game industry, including at Scopely and Electronic Arts.
Playbook Fusion's launch comes six months after Rogers left Inspired, where he had been CEO for over 25 years.